Screen Printing San Diego / Installing Discipline 3 at Breakout #87
This content was written for BREAKOUT CREATIVE
What would you look for in a Screen Printing San Diego partner? How do you measure results? We are Breakout Creative. We are obsessed with execution. Our passion is exceeding expectations. We’ve been installing “The 4 Disciplines of Execution” by McChesney & Covey in our organization. Today we’ll be discussing installing Discipline 3 – keeping a compelling scoreboard. Want to know more? See our website at www.breakout.co. Even better, give us a call at 858-513-1799! We’d love to hear from you!
We’ve got a scoreboard for everything in our organization. The first one is our Content scoreboard. On this we measure how much content we create daily, weekly, monthly and quarterly. We measure this against our stated lead measures and WIG (Wildly Important Goals). Our content is measured as written (web articles we write and emails we send) and Visual (photos and videos we share). This content is shared across Instagram, Facebook, YouTube, and on our website. We track who in our organization generated the content and where it was shared. Consistent content creation is critical to prospect engagement and attraction. We are prolific content creators.
The second scoreboard is our Incoming Lead scoreboard. We track every incoming lead that comes in via email, phone and walk ins. We track how they heard about us and what products or services they’re interested in. We also track if they are a new or returning customer. We track how many come in daily, weekly, monthly and quarterly. We measure everything against our stated WIG. We adjust our content creation strategy as needed. If you’re looking for a Screen Printing San Diego partner, rest assured we will reach out and contact you in a timely manner.
Our Sales scoreboard tracks everything sales related. How many New Accounts are we generating? How many Reorders? What is our total # of orders? What is our total revenue? How many dials, contacts and opportunities have we made? How many does it take to generate an order? Once again, everything is tracked by sales rep daily, weekly, monthly and quarterly. Our Production scoreboard measures our in-house production in the same manner. Our Cash scoreboard is the ultimate scoreboard that measures attainment of our WIG.
If you’re looking for a Screen Printing San Diego partner obsessed with efficiency and execution, we are Breakout Creative. Check what our customers have to say at www.breakout.co/seereviews. Look at our Facebook and Instagram feeds for our recent works. Follow us here as we continue to document our journey. Feel free to call us anytime at 858-513-1799!