Screen Printing San Diego / Discipline 1 Team WIGS – #74

This content was written for BREAKOUT CREATIVE

Do you own a business or manage a team? Do you believe in continuous training? What are you currently working on? We are Breakout Creative. It is our mission to continue to be a recognized leader in the Screen Printing San Diego community. We’re working our way through “The 4 Disciplines of Execution” by McChesney and Covey. The first Discipline is to define your WIGS (Wildly Important Goals). Are you looking to partner with a printer that is insistent upon excellence? Check out and give us a call at 858-513-1799!

Now that we have defined our organizational WIGS, we must begin to set Team WIGS – these are WIGS assigned to each team or department in the organization. They outline how their team “moves the needle” towards the achievement of the overall WIGS. Each team defines how their department contributes to the organizational WIG. Setting worthy yet challenging Team WIGS is critical to getting departmental engagement. However, each Team WIG must ultimately clearly contribute to the overall WIG.

When your teams define their WIGS, test them against 4 specific criteria: Is it aligned? Is there a clear line of sight between the Team WIG and the overall WIG? Is it measurable? A WIG requires a credible measurement to be in place from Day 1. Time invested in a game without a scoreboard is time lost. Who owns the result? Does the team have at least 80% ownership of the result? This test is about eliminating significant dependence on other teams. Who owns the game – the leader or the team? This final test is to determine if the results are driven by the performance of the team or the performance of the leader.

This is the beginning of the journey. You’ve defined the organizational WIG. You’ve had each team or department select their Team WIG. You’ve tested each Team Wig for alignment, clarity and measurability. Most importantly, you’ve defined ownership of each WIG. Finally, you have a time measurement with a clear beginning and end. Would you like to partner with a Screen Printing San Diego company that thinks through their business this clearly?

“The 4 Disciplines of Execution” is leading our team towards excellence. If your searching for Screen Printing San Diego excellence, this is how we’re getting there. If the ultimate scoreboard is customer reviews, check ours at Follow our recent work on Facebook and Instagram. Follow us here as we continue to document our journey. We’d love to answer any questions you might have! For a free no obligations quote, call 858-513-1799 today!